Jewelers Retail – Why You Should Consider Buying From an Independent Jeweler
Jewelers retail is a highly competitive business. The lion’s share of the industry is controlled by big-name players such as Zale Corp. and Sterling Inc. These companies each own and operate numerous stores across the country. The remainder of the industry consists of local independent jewelry stores and boutique chains such as Tiffany and Co. The best independent boutiques will carry a carefully curated selection of jewelry brands and styles. The boutiques will also provide a personalized shopping experience. Often, the salespeople at these shops will be trained to understand each brand and their products. This will enable them to…