Jewelery Design – How to Create an Emotionally Connected Story
Jewelery Design is a specialized field that requires advanced artisanal skills, including wax sculpting and casting. It also demands a grasp of fundamental metallurgy and gemstones, in addition to knowledge of the design process, visual language, and the history of jewelry design. Moreover, the jewelry design industry is very competitive, and as such, it’s vital to be able to differentiate your brand from the competition by creating an emotional connection with your audience.The first step to creating an emotionally connected story is establishing what your brand stands for. You want your audience to know why you chose to become a…